Scaling your business without a plan is like going into war blind.
Strategy separates the men from the boys.
Our letter to the founders who understand that growing your business and leaving a legacy are two sides of the same coin.
Would you still have started your business if you knew how brutal it was going to be?
Late Nights. Pressure to provide. No weekends. The weight of leading a team whose families depend on you getting it right...
From the outside, business owners look like they’ve got it made, with “flexible” hours, no boss and total freedom! Right?
Most just don’t get the relentless expectation to lead, decide, build, fix, cast vision, and drive growth.
Every. Single. Day.
And somehow, while all that’s happening, you’re also supposed to scale?
I’m Jeremy, founder of Boniface Business Solutions. I’ve seen this story play out a thousand times.
I get it.
I was in content marketing for over a decade, behind the camera on big-budget campaigns for companies with more money than vision.
I did the work, put in the hours. But the more I saw, the more it gnawed at me.
These big businesses, trying to scale, had no plan, no strategy, no direction, and…
No Results.
I couldn’t stomach it anymore. Too many businesses were marching their cash into battle, only to watch it become cannon fodder.
But then… what is the right plan to get more customers?
Should you bet on Facebook or Google Ads?
Lean into SEO or funnels?
Pump out Reels, YouTube pre-rolls, TikTok trends, or go old-school with print and radio?
The list never ends…
Look.
Generals don’t go into battle blind and without a plan. We both know that’s not leadership…
It’s suicide.
But how do you break the cycle?
One month the floodgates are open, and the next?
You’re praying for the clouds.
Sound familiar..?
And then, when you’ve finally asked for help, what do you usually get?
Some shiny, one-size-fits-all template…
Or worse,
The YouTube bro who happens to be your third cousin’s, twice-removed brother-in-law’s best friend, he met while vacationing in the Dominican, who swears his funnel worked once?
Or maybe not…
Let’s cut the crap.
You need a battle plan.
A plan built on proven, repeatable systems. Tailored to your business. Forged by men who’ve walked through the fire and know that growth and godliness aren’t contradictions.
That’s why I founded Boniface Business Solutions.
**We help Christian businesses build stable systems that attract not just more customers, but the right ones. Scaling to unthinkable growth without compromise, and leaving a legacy worth inheriting.**
We study your market, write the strategy, build the systems, and lead you forward with a clarity that won’t crack under pressure.
Consistent growth isn’t magic. It’s stewardship. It’s structure. It’s a battle.
And this isn’t peacetime. The marketplace is contested ground — if you walk in blind, you lose.
Hesitation kills. Every day you wait is wasted. The longer you wait, the longer you bleed.
You’re not building for Q3.
You’re building for your children’s children, to the thousandth generation.
If you’re serious about scaling, you know it takes a strategy, a system, and a team that can execute under fire.
That’s what Boniface exists to deliver.
Read on and see how we do it.
We’re the one-stop shop, Kingdom-minded marketing and consulting agency. A battle-ready crew of strategists, copywriters, designers, devs, and ad specialists. We’re obsessed with one thing: blowing up Christian businesses for the glory of God. We think in systems, move on research, and don’t stop until the job is done right and done with conviction. If you want short-term hype, go elsewhere. But if you want a marketing war room with Kingdom firepower, welcome to Boniface.
Once the strategy’s locked in, we won’t hand you a PDF and disappear. If you move forward with us, we will bring the whole army. Copywriters who convert. Developers who don’t flinch. Ad buyers, video pros, SEO killers, CRM nerds, email assassins and AI geniuses who automate what used to take ten people. If it drives growth, we do it. And we don’t stop at “good enough”... we build for total domination.
Don’t need the full Boniface army? Get consulting from our very own “Commissioner.” When founder Jeremy steps into the room, guesswork runs for cover. With over 15 years in the marketing trenches, he brings hard data, battle-tested strategy, and gut-level clarity to every meeting. This is one-on-one consulting for founders who are done spinning their wheels. You’ll walk away wondering why you didn’t make the call sooner.
Never worry about marketing again.
Custom-built systems. Deployed to scale with lethal precision.
For Christian founders ready to dominate their market with clarity and conviction.
Your move.
Our flagship course, designed to train you to scale with lethal effectiveness.
We want to see our allies win—so we’re giving away ‘Dial It In’, our $997 growth course, for free.
Don’t waste it.
What Our Clients Are Reporting From the Front Lines
“From web hosting on private servers (making you uncancellable), to web design, to marketing, to audio and video recordings, to graphic design, and beyond, Jeremy at Boniface Business Solutions has helped me at every stage of my business.
When Jeremy works with a client, he is all in.
With regularity, he will give me a call with business ideas, or thoughts on how new technology can be harnessed to work for my company.
So, if you want a partner that will help your business chop down the pagan idols of our day, I wholeheartedly recommend you reach out to Jeremy at Boniface Business Solutions today.”
“I needed a major upgrade for my website, and it quickly became clear that I actually needed a completely new site. Jeremy at Boniface Business Solutions did an incredible job. He created a beautiful layout with custom photos, built a site that far exceeded my expectations, and was intentional about every detail. The result is a website that is 1000% better than I ever imagined.
Jeremy also incorporated SEO seamlessly, ensuring the site is optimized not only for Google but also for AI-driven searches. Since launching, I’ve already had new clients reach out after finding me through ChatGPT — proof that his work is effective and forward-thinking.
On top of his expertise, Jeremy’s customer service is top-notch. He genuinely wants his clients to succeed, and it shows in his care, professionalism, and attention to detail. I would recommend his services to anyone who wants to level up their website and be confident it’s designed with both SEO and business growth in mind.”
“Our experience with Jeremy was very enjoyable.
We needed help bringing our website vision to life.
He was able to take the reigns and guide us through the process of design, photography, customer reviews and services rendered.
It was very helpful having someone that could do all of the elements of the website design in house without having too many hands involved.
He was able to convey our message clearly, concise and in such a way that expressed the message we were looking to convey.
We feel very fortunate to have been able to meet up with Jeremy and are looking forward to working more with him in the future.”
“I'm a local drum teacher and was struggling to grow my student base. After working with AND learning from Jeremy, we gave my website a serious overhaul, improved the messaging, and built an offer that’s a true industry disruptor. At the time of writing this, my student numbers are climbing fast and I’m on track to be fully booked. Finally!
If you’re a Christian business owner looking for real answers, I dare say, look no further. Boniface has been the one-stop-shop marketing company I didn’t know I needed.”
From web hosting on private servers (making you uncancellable)
The result is a website that is 1000% better than I ever imagined.
He was able to convey our message clearly, concise and
If you’re a Christian business owner looking for real answers, I dare say, look no further.
Here’s the ugly truth.
Most business owners run ads the way a drunk throws darts—blindfolded, hoping something sticks. They waste money launching campaigns without knowing who they’re talking to, what they’re offering, or why anyone should care.
So before we even touch ads, here’s what we do instead:
Only then do we light the match on paid ads.
The point isn’t just to shovel money into Facebook and Google so Zuck and Sundar can ride off into the sunset on their gold-plated hoverboards while you’re smashing your laptop in a parking lot wondering where your ROI went.
You want results? You need strategy first. Then execution.
Yes—if we control the variables.
When you hire us for SEO or ads, we put our name on the strategy. That means if we say you’ll rank on page one, we’ll keep working for free until you do. We’re that confident in what we build.
But here’s where it gets sticky…
Most businesses don’t have the foundation they think they do. Their website sucks. Their offer’s confusing. Their funnel leaks like a sieve.
So no—we can’t guarantee ROI if all we’re doing is pumping gas into a car with no engine.
We can guarantee that if you let us guide the process, follow the plan, and let us optimize the stuff your ad traffic is landing on—we’ll make it work. If not, we’ll keep tweaking and refining until it does. No extra charge. That’s our skin in the game.
But if you want to run the show, ignore our advice, or cherry-pick what you “feel” like doing?
Then no—we don’t guarantee anything. We’re builders, not babysitters.
Because we don’t sell hype. We build machines.
Everything we do starts with knowing who your customer is. If we don’t have your ideal client dialed in, we can’t help you see ROI.
And that’s the problem with 90% of agencies. They jump straight to ads and funnels without ever doing the real work.
Here’s what we actually build with you:
We’re not another agency pumping out cookie-cutter click funnels.
We’re the crew that gets under the hood, installs the engine, tunes the pistons, and teaches you how to drive. We build foundations that produce predictable ROI. That doesn’t happen by chance. It happens with systems.
If you’re sick of hype and hungry for results, we’re your team.
We don’t care how big your team is. We care how serious you are.
We’ve worked with scrappy 5-person startups and we’ve worked with companies pushing into the 8-figure range. The size doesn’t matter. The mindset does.
If you’ve got a team of 5–10 and a burning goal to scale, we’re in.
If you’ve got a crew of 50 and no idea what your offer is, we’ll pass.
We’re not looking for “clients.” We’re looking for partners who are dead serious about building systems that create real growth. If you want to spend $1 to make $5 and you’re willing to take direction, we’ll bring the fire.
You bring the commitment. We’ll bring the blueprint.
Because we don’t guess. We build a strategy first and we don’t stop until it works.
Before we touch your ads or spend a dollar of your budget, we break your business down to the studs. We analyze your customer, your offer, your funnel, your sales process. Everything that affects ROI.
If we see weak points, we fix them. If something underperforms, we adjust it. If a campaign needs to be reworked, we rework it.
And no, we don’t charge extra to make things right. We’re in this with you.
We’ve had clients hit page one of Google, triple their lead flow, and build back-end systems that finally convert traffic into actual sales. If we say it’ll work, we stay in the trench until it does.
You want predictable ROI? It starts with a strategy, not a roll of the dice.
Depends who you’re asking. Most agencies push buttons. We build the strategy behind what buttons to push.
That’s why we don’t call ourselves a digital marketing agency. We’re a marketing consultancy first.
Most agencies get tunnel vision. Their solution to everything is, “Run more Meta ads,” or “You just need better Google rankings.” They’re like a hammer treating everything as a nail.
We’re the antidote to that.
We don’t just guess what platform you need. We start with strategy, rooted in deep research, customer psychology, and real-world buying behavior.
Yes, we have a killer team that can execute the entire game plan. But here’s the difference. You’re not locked in.
Once we’ve built your growth strategy, you can take it and run with any other agency. Hell, print it out and hang it on your wall if you want.
Obviously, we believe we’re the best ones to implement what we design. But if you’d rather shop it around, we’re not crying about it.
We’re here to build a strategy that works. Whether we build the machine or hand you the blueprint is your call.
It depends on the goal. But here’s how we make it faster.
SEO isn’t about luck. It’s about strategy.
Most people pick keywords blindly and hope for the best. We don’t do that. We look for phrases that lots of people are searching for but that not a lot of other businesses are competing for.
That’s the sweet spot. The more of those we find, the faster you can rank.
Some of those can hit results in months. Others may take a year. But we’ll show you exactly what we’re going after and why so you're not stuck wondering if it’s working.
If you want to see how this works in real life, just ask us. We’ll pull up actual examples and show you what we look for. Either way SEO is a long term strategy to break free from monthly ad spend.
Depends on the agency. Most chase vanity metrics. We chase buyers.
A lot of SEO shops obsess over traffic. That’s cute, but traffic doesn’t pay the bills. We focus on getting the right people to your site—people who are actually looking to buy.
Here’s what we do:
It’s not about ranking for every term under the sun. It’s about ranking for the words that bring in revenue.
If you want a bunch of useless clicks, hire someone else. If you want leads, we’re your people.
Maybe. But we don’t guess. We research first.
We worked with a rural roofing company in Pennsylvania. They tried SEO. It flopped. Zero ROI. So we ran the numbers.
Turned out no one in their local area was even searching for roofing services online. Google Ads would have been a complete waste.
So we pivoted.
We rewrote their message, printed an ad in the local newspaper, and drove over $60,000 in leads from a $450 print ad. That’s what happens when you stop guessing and start planning.
Google Ads works if your market is actually looking there. But if they’re not, we’ll find where they are. That’s the power of research.
We don’t care what the platform is. We care where the buyers are.
Google Ads can work. But only if your customers are actually searching there.
Right now, Google is still the heavyweight for inbound marketing. That means if someone’s actively looking for a product or service, there’s a good chance they’re Googling it. And if your ad shows up first, you’ve got a shot at winning that sale.
But the game’s changing.
Gen Z isn’t using Google the way older generations do. They’re using AI, social, and recommendation engines. If your target audience is under 30, Google Ads probably isn’t your best bet. You should be focusing on AI listicles, social proof, and creator-driven trust instead.
That’s why we don’t lead with tools. We start with the customer.
If your buyer is searching on Google, then yes, Google Ads can be a fast-track to new leads, especially if your site is built to convert. But if they’re not searching there, we’ll find where they are and focus your ad dollars accordingly.
The benefit isn’t the platform. The benefit is reaching people who are already looking for what you sell.
They don’t directly impact each other, but they make each other smarter.
Running Google Ads (also known as pay-per-click) helps you figure out what people are actually searching for when they’re ready to buy. You get fast feedback on what terms convert, which landing pages pull leads, and what messages hit home.
Then we use that data to guide your SEO. Instead of guessing what to rank for, we already know what works.
And there’s a side benefit. If you show up at the top with a paid ad and rank organically below it, you dominate the search page and push your competitors off the map.
That’s what we call owning the attention.
Technically, no. Facebook’s made it easier than ever to run your own ads. But let’s be honest, do you want to be a full-time creative director or a business owner?
The most important part of Facebook advertising isn’t the targeting. It’s the creative.
You need headlines that stop the scroll. Descriptions that stir curiosity. Offers that slap. And visuals that beat your competitors for attention in the feed.
That’s not just “setting up ads.” That’s ad strategy, copywriting, branding, and buyer psychology all rolled into one.
Sure, you can do it yourself. But if you want to scale and eventually buy back your time, you’ll need to delegate the work that doesn't move the revenue needle. Your job is to grow the business. Our job is to make your ads convert.
Facebook’s easy. Great ads aren’t.
Is the Pope, Antichrist? Yes they work. But only if you feed the machine what it needs.
Facebook still drives massive results for businesses that know how to use it. But the days of setting it and forgetting it with just the Pixel are over.
Now it’s all about the Facebook API working with the Pixel. That combo gives Meta’s AI the data it needs to find your best buyers—fast. The more it learns, the better it gets. And when you pair that with strong creative and a funnel that actually converts, you’ve got a customer-generating engine.
The short answer? Facebook Ads still work like crazy. But only if you're giving the system the right fuel.
Garbage in, garbage out. Strategy in, ROI out.
Depends what game you’re playing—speed or control.
Hiring in-house gives you control. But good luck finding one person who can do strategy, creative, copywriting, targeting, and optimization at a high level. Unicorns like that are rare. And expensive.
Even if you do find one, what happens when they leave? You’re back at zero, scrambling while your leads dry up.
When you hire us, you don’t get one person. You get a team. We’ve already got the systems, the creatives, the data, and the process dialed in. And we don’t disappear. We stay in the trench until the strategy works.
Want to build an in-house team later? Great. But build it on a system that’s already producing. Until then, let the pros drive.
That depends on your numbers. And you HAVE to know your numbers
We don’t throw out random budgets. We work backwards from your margins, your conversion rates, and what it actually costs to get a buyer.
Let’s say you sell an exfoliating glove for $28.88, and you net $12 profit. If you’re getting a $12 CPM, that’s the cost to show your ad to 1,000 people, and your click-through rate is 1 percent, that’s 10 clicks per 1,000 views.
If your website converts at 1 percent, you need 100 clicks to get 1 sale.
That’s 10,000 impressions, or $120, to make one sale. At $5 a day, that’s 60 days for one conversion.
Now, if that doesn’t make sense, that’s ok just walk away with this: If it cannot be profitable for you, we wouldn’t touch it.
This is why we work off your numbers. If they’re wrong, and we’re making decisions off bad data, the whole thing crashes and we get blamed.
So here’s our rule: always test and run ads for at least 90 days minimum, at a daily budget that aligns with your offer price. If you’re not ready for that kind of investment, hold off. Get your foundation in place first.
Facebook ads work. But only when the math does.
We don’t just run ads. We engineer results.
Most Facebook ad agencies are button pushers. They run traffic to a weak offer, blame the algorithm when it fails, and leave you wondering where your money went.
We’re not in that business.
We start with strategy. We break down your offer, your market, your margins, and your buyer psychology before a single dollar is spent. Then we build creatives that actually convert, write copy that cuts through the noise, and launch campaigns with data behind every decision.
We’ve got the full-stack team to do it all. But more importantly, we don’t disappear when things get tough. We stay in the trench until the system works.
Other agencies want your retainer. We want your results.
The one built for your customer, not your ego.
There’s no one-size-fits-all strategy. And if an agency says they have one, run.
Your Facebook marketing should be built around three things:
Your job is to position your offer as the bridge between those two states. But to do that, you have to actually know your customer, not just age and gender, but what keeps them up at night, what pisses them off, and what they’ve tried that didn’t work.
Then, and only then, do we craft the ad strategy. We decide if they’re cold or warm. If they need education or just a slap-in-the-face offer. If they’re scrolling for entertainment or searching for a fix.
The best strategy isn’t about fancy funnels. It’s about entering the conversation already happening in your buyer’s head, and giving them a reason to stop scrolling and start clicking.
You want that? Start with research, not guesswork.
Like your parents used to say: “Maybe.”
If your site is already dialed in—great conversion rate, clear offer, strong messaging, and you can hand us a full breakdown of your avatar, your brand voice, and your buyer journey—we’ll run the ads. No problem.
But let’s be honest. Most businesses aren’t there yet.
If your page is slow, confusing, or built like it came from a 2012 WordPress theme, we’re going to call it out. Not to be jerks, but because we’re not about to send high-quality traffic to a landing page that kills conversions.
For lead gen campaigns, we can build dedicated landing pages anyway. That way, we control the message and the flow, and aren’t touching your main website.
Bottom line? If it’s costing you sales, we’ll fix it. If it’s already working, we won’t touch it.
We’re here to make your marketing work harder. Not redesign your homepage for fun.